Alice Campion

Senior Writer

"Even after 6 years at Confused.com, I can still find insurance terminology a bit tricky – so it must be even more difficult for everyone else. My aim is to use my expertise to cut through that complex insurance noise and provide information that helps people make better financial decisions.

As a senior editorial content executive, I’m responsible for answering questions about our full range of insurance products. This isn't limited to articles; I also write Confused.com's emails, which help to strengthen our relationship with our customers even further."

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Alice’s background and expertise

Background:

Alice joined Confused.com in 2017 and is a senior editorial executive for the Editorial content team. She mainly focuses on content and copy for email and social media.

Alice started working on the newsletter quickly after joining. This sparked a passion for news-related content. As time went on she began writing bulletins on extreme weather, law changes and the energy price cap.

Directly communicating key information to people through email appealed to Alice. Now, she primarily writes our customer emails as well as our suite of helpful guides that you see on social media and in our newsletter.

Expertise:

  • Car insurance
  • Home insurance
  • Travel insurance
  • Life insurance
  • Energy

Education:

  • BA Performance and Media, University of South Wales
  • CIM Copywriting
  • CIM Copywriting for email
  • Introduction to motor insurance, Chartered Insurance Institute

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