Why trust Confused.com?

We’re impartial and have to be. We follow the Financial Conduct Authority (FCA) rules to ensure you get fair and honest information. Our customers are important to us, as without you we wouldn’t have a reason to exist. 

We can’t recommend a company or price over another, we’re also not here to overcharge. We simply empower people to make confident decisions. 

We empower you by having a fantastic team of product experts who use their understanding to get you a great deal. We also have a brilliant content team who work with our experts and put together guides and tips to make your money go further or help explain things. 

It’s this, paired with our marketing that has won us awards year after year. 

We’re the longest running comparison site for a reason - we adapt with what you need in an ever-changing market. 

How does Confused.com make money?

After you’ve bought a policy through us, we get paid. The insurance company pays us a fee for getting them your business. The amount we get paid has no bearing on the premiums you pay or the order of your insurance results. The insurance company also don’t - and legally can’t - inflate the prices based on how much they pay us.

Whatever you do on our site, it’s always free for you to use!

What’s more, we have agreements in place with our insurers that are designed to look out for you. Our agreements make sure that the price you see on Confused.com is at least as good as what you’d see by going to the insurer. You can see how we work in more detail.

How is Confused.com regulated?

Confused.com is fully regulated by the Financial Conduct Authority (FCA), our firm reference is no. 310635. You can check this on the FCA's Register by visiting the FCA's website or by contacting the FCA on 0845 606 1234.

The FCA regulate the financial industry to protect consumers and ensure you get a fair deal. The brands we work with are also all FCA regulated.

Who owns Confused.com?

Confused.com is part of the ZPG comparison group of companies, otherwise known as RVU. Other brands in this group include money.co.uk and Uswitch. However, we’re a completely separate business, and pride ourselves on impartiality and independence.

 

How can I contact you?

You can contact us through our contact page.

Our office address is 2nd Floor, Greyfriars House, Greyfriars Road, Cardiff, CF10 3AL, United Kingdom.

You can also follow us on twitter or Facebook.

Our editorial policy

At Confused.com, our purpose is to remove the confusion around financial products and services. We're here to help you make more informed financial decisions. To do this, we've created a suite of articles and guides across a broad range of topics.

To ensure we maintain the highest standards, we've set out these principles that all our editorial must adhere to:

• We're here to help you - we want to ensure that you have a clear understanding of any topic by reading our guides.
• We use internal and external expertise - our in-house writers and product experts have years of experience but we also use a core of experienced and award-winning freelance writers.
• We update our editorial regularly - we check and update our guides regularly to ensure we're continuing to give information that's accurate and up-to-date.
• We hate jargon - we ensure that our editorial content is clear, concise and written in plain English.
• Our work reflects the diversity of our audience - we avoid gendered or exclusionary language that could risk alienating our readers.

If you'd like to know more, you can explore our editorial principles in more detail.