1. Home
  2. Home insurance
  3. Home insurance providers
  4. Performance Direct home insurance

Performance Direct home insurance

Formed 30 years ago, Performance Direct have been offering customers a range of motor, business, travel and home insurance policies ever since.

The company are based in Essex and is a part of Grove & Dean insurance company.

If you want to find out more about Performance Direct and how they operate, you can find more information below. If you're ready to start comparing home insurance quotes, click 'Get a quote' to get started.

See if Performance Direct can offer you a home insurance quote

Get a quote

Why choose Performance Direct home insurance?

  • Free legal cover with your home insurance policy
  • Flexible payment options for your policy
  • 24-hour, 365 days a year claims service

Who is Performance Direct?

Performance Direct is an insurance broker and part of the wider Grove and Dean group. As a division of Grove and Dean, Performance Direct is a chartered insurance broker and a member of the British Insurance Brokers' Association (BIBA).

As an independent broker, Performance Direct compares quotes across a panel of over 100 insurance schemes from leading UK home insurance providers and isn't tied to insurers, so you can be confident you're getting value and home insurance policies based on your needs.

With over 16,000 reviews, Performance Direct is rated 4.5/5 on Trustpilot. On Reviews.io, Performance Direct is rated 4.6/5 based on over 2,500 reviews.

What does Performance Direct buildings insurance cover?

Buildings insurance generally protects the structure and fixings of your home against sudden unexpected damage. This means you could be covered for repairs or rebuilding your home if your roof, walls, floors or permanent fixtures are damaged.

So, what sort of damage does buildings insurance cover? It generally protects you against damage from a flood, extreme weather or unexpected events such as fire, theft and vandalism.

What you have included in your home insurance policy can vary as Performance Direct is an insurance broker. Depending on what policy you choose, you could also be covered for:

What does Performance Direct contents insurance cover?

Contents insurance covers the moveable possessions in your home. Having this type of insurance can help to pay or replace items like electronic devices, jewellery, furniture and more if they're damaged, lost or stolen.

Like with buildings insurance, the extent of your contents insurance cover will depend on the insurer and policy you opt for. As a home insurance broker, Performance Direct might offer you a range of policies, each with different benefits.

But, there are a few common features included in many contents insurance policies, including:

  • Cover for furniture, furnishings and kitchenware
  • Kitchen utensils
  • Theft from secured outbuildings
  • Freezer food protection
  • Cash in your home

When you get a contents insurance quote, you'll normally see total and single-item cover limits included. If you're wondering how much contents cover you need, why not use our contents calculator!

Performance Direct house insurance optional extras

Home insurance policies generally outline the cover you can expect to receive as standard. There are some common exclusions regardless of insurer, but you do have the option to upgrade your policy with a number of extra benefits.

While some policies through Performance Direct may throw these in as a bonus extra, you'll usually have to pay a bit more to add them on.

Here are some of the most popular optional extras available through Performance Direct:

Legal cover: Can offer you protection against expensive legal costs if you need to make a personal injury claim or a contractual, property or employment dispute.

Home emergency cover: Some issues require immediate attention, such as an issue with central heating, for example. This type of cover can protect you against costly emergency call-outs and repairs.

Gadget cover: Can cover the cost of repairing or replacing electronic items if they're stolen, damaged or lost. Think about devices such as laptops, phones or tablets.

Bicycle cover: If you're a keen cyclist, it could be worth considering specialist cover for your bike! Policies can typically cover you for theft, accidental damage and malicious damage.

What Performance Direct home insurance customers say:

4.5 green stars

Performance Direct scores a 4.5 out of 5 rating
based on 16372 reviews as of 30/09/2025

Trustpilot logo

Contact Performance Direct about home insurance

Performance Direct operates an online live chat service 9am-6pm Monday to Friday, or 9am-5pm on Saturdays. You can also contact Grove and Dean on WhatsApp from 9am to 6pm Monday to Friday, or 9am to 5pm on Saturdays.

If you have a policy through Performance Direct, you can access their online portal to manage policy documents, make a claim and make changes to your policy.

You can also do this on the go by downloading the Performance Direct app on Apple App Store or Google Play Store.

By phone

You can call Performance Direct on 01708 609331.

Email

You can email Performance Direct: customer.care@performancedirect.co.uk

Performance Direct is based at Grove and Dean's registered office: 7 Station Lane, Hornchurch, Essex, RM12 6JL.

Performance Direct is registered with the Financial Conduct Authority under Grove and Dean Limited (firm reference no. 307002).

Home insurance guides