1. Home
  2. Car insurance
  3. The best car events

The best car events

Motoring events are a great place to meet like-minded people, peruse the latest releases from your favourite manufacturer or test out new cars. Car manufacturers and enthusiasts flock to auto shows every year to admire the world’s greatest cars and celebrate car culture.

A row of colourful classic cars, with green in the front, yellow behind and red at the back.

At motor events, you can compare everything from affordable family cars to sporty 2 seaters. Temporary car insurance gives you the chance to get a feel for any vehicle that you choose to take for a spin, both safely and legally. But where are the best car events in your area?

 

The best US car events

Table showing the best motor shows in the United States

We ranked these events on their popularity, based on their Instagram posts, TikTok views, and Google searches, and their cost (ticket prices and hotel costs). These factors were combined to create a normalised score for each event to reveal the best shows in each country.

Chicago Auto Show, Chicago - 8.59

  • TikTok hashtag views - 9,900,000
  • Instagram tagged posts - 54,792
  • Annual Google searches - 196,100
  • Average hotel cost - $108 (£89)
  • Ticket cost - $15 (£12)

The Chicago Auto show is the United States’ most loved motor event and also the biggest motor event in North America. Dating back to 1901, the Chicago Auto Show sees around 196,000 searches every year and has pulled in a massive 9.9 million views on TikTok.

The Chicago Auto Show has been held more times than any other auto expo in America. On show are hundreds of new vehicles from a wide variety of manufacturers. These include a range of domestic and imported passenger cars, trucks, SUVs, and even concept and experimental cars.

SEMA Show, Las Vegas - 7.65

  • TikTok hashtag views - 141,500,000
  • Instagram tagged posts - 331,339
  • Annual Google searches - 94,600
  • Average hotel cost - $123 (£102)
  • Ticket cost - $70 (£58)

The SEMA Show has raked in a whopping 141.5 million TikTok views alongside 331,339 Instagram posts. While this shows the event’s unquestionable popularity, it comes in second due to a high ticket price. SEMA is on the more expensive side, costing a cool $70 (£58) entry fee.

So many iconic exhibitors play a role at SEMA, such as Ford, Toyota, and VAG. You also get a good representation of new manufacturers. SEMA also offers free access to over 70 professional skill-enhancing education sessions from seminars to leadership classes.

New York International Auto Show, New York - 6.12

  • TikTok hashtag views - 3,500,000
  • Instagram tagged posts - 48,975
  • Annual Google searches - 38,660
  • Average hotel cost - $193 (£159)
  • Ticket cost - $17 (£14)

One of America’s key automotive exhibitions, the New York International Auto Show ranks as the third-best auto show in the US. The highly-anticipated show has had over 3.5 million views on TikTok and 48,000 tagged Instagram posts.

Beginning just before Easter weekend each year, you can enjoy exclusive reviews on new releases from massive manufacturers, including exotics and EVs. The New York show also features an exclusive EV test track where you can test drive the latest electric vehicles.

Rank Event Location Average hotel cost($) TikTok hashtag views Instagram tagged posts Annual Google searches Ticket cost Motor event score /10
1
Chicago Auto Show
Chicago
$108
9,900,000
54,792
196,100
$15
8.59
2
SEMA Show
Las Vegas
$123
141,500,000
331,339
94,600
$70
7.65
3
New York International Auto Show
New York
$193
3,500,000
48,975
38,660
$17
6.12
4
Los Angeles Auto Show
Los Angeles
$214
48,500,000
148,426
31,290
$22
6.00
5
Atlanta International Auto Show
Atlanta
$74
1,100,000
2,440
9,470
$12
5.88
 

The best UK car events 

Table showing the best motor shows in the United Kingdom

Land Rover Owner International Show, Peterborough - 7.63

  • TikTok hashtag views - 35,500
  • Instagram tagged posts - 9,871
  • Annual Google searches - 5,680
  • Average hotel cost - £54
  • Ticket cost - £0

In Peterborough, the Land Rover Owner International Show ranks as the best-loved motor event in the UK. This show has had over 35,000 views on TikTok and 9,871 tags on Instagram. With free entry, this is a must-see for car-loving Brits.

This International Show is the place to be if you own or love Land Rovers. It is the UK’s biggest Land Rover Show and hosts leading specialists and traders from all over the world. This show is designed to keep you well entertained.

There are live action shows throughout each day and a spectacular Saturday night show. This show is accompanied by lasers, lights and mountains of Land Rover action.

The Fast Show, Bedford - 7.45

  • TikTok hashtag views - 5,000,000
  • Instagram tagged posts - 6,828
  • Annual Google searches - 98,800
  • Average hotel cost - £64
  • Ticket cost - £21

Bedford’s Fast Show ranks as the UK’s second most-loved motor event. The Fast Show has seen a massive 5 million views on TikTok, alongside 98,800 annual Google searches.

Despite its popularity on social media, The Fast Show ranks second for being on the expensive side. Entry costs £21 and the average price of a hotel during the event will run you around £64.

This is a great opportunity to show off your car and connect with other fast car lovers. You can even take your own car down the drag strip and track your time. If you plan on running your car on the track, you likely have to buy track day insurance, as regular policies usually exclude motorsport events.

Attendees also get a glimpse of the 10,000hp Jet Car, or on Saturday night enjoy some entertainment from top DJs.

Coventry MotoFest, Coventry - 6.91

  • TikTok hashtag views - 14,300
  • Instagram tagged posts - 4,172
  • Annual Google searches - 13,860
  • Average hotel cost - £71
  • Ticket cost - £0

In the UK, Coventry MotoFest ranks as the third-best event for motor-loving Brits. This auto show has had 14,000 TikTok views, 13,000 annual Google searches, and over 4,000 Instagram posts. Offering free entry, it’s no surprise that the event is a hit with car enthusiasts.

There’s more here than just interesting heritage displays. You can experience thrilling motorsport, feast on global street food, and dance to local live music. The show also gives attendees the chance to enjoy the unique MotoFest Sprint Circuit on Coventry Ring Road.

Rank Event Location Average hotel cost (£) TikTok hashtag views Instagram tagged posts Annual Google searches Ticket cost Motor event score /10
1
Land Rover Owner International Show
Peterborough
£54
35,500
9,871
5,680
£0
7.63
2
The Fast Show
Bedford
£64
5,000,000
6,828
98,800
£21
7.45
3
Coventry MotoFest
Coventry
£71
14,300
4,172
13,860
£0
6.91
4
VolksWorld Show
Esher
£91
2,600,000
12,613
4,570
£14
6.73
5
The British Motor Show
Farnborough
£107
216,600
2,163
19,970
£17
6.18
 

The best Australian car events

Table showing the best motor shows in Australia

Gold Coast Car Show, Mudgeeraba - 7.00

  • TikTok hashtag views - 1,695
  • Instagram tagged posts - 759
  • Annual Google searches - 12,320
  • Average hotel cost - AU$172 (£98)
  • Ticket cost - AU$19 (£11)

Ranking as Australia’s most-loved car show is the Gold Coast Car Show with over 12,000 Google searches for this show every year. This show has gathered over a thousand views on TikTok and costs AU$19 (£11) to enter.

The Gold Coast Car Show appeals to all car enthusiasts, including bikers and truckers alike. Attendees can enjoy all sorts of attractions including vintage 50s and 60s cars, monster trucks, stunt shows, and even a selection of carnival rides.

National 4x4 Outdoors Show, Melbourne - 6.50

  • TikTok hashtag views - 30,900
  • Instagram tagged posts - 346
  • Annual Google searches - 1,650
  • Average hotel cost - AU$184 (£105)
  • Ticket cost - AU$19 (£11)

Australia’s second most-loved car show is Melbourne’s National 4x4 Outdoors Show. This show has seen over 30,000 views on TikTok and has been searched for 1,650 times in the last year on Google.

The National 4x4 Outdoors Show sprawls over the Melbourne Showgrounds where you can find thousands of products from industry leaders on show. The show capitalises on new model 4-wheel drives and accessories.

Adelaide Auto Expo, Adelaide - 5

  • TikTok hashtag views - 18,900
  • Instagram tagged posts - 967
  • Annual Google searches - 2,650
  • Average hotel cost - AU$232 (£132)
  • Ticket cost - AU$24 (£14)

Adelaide Auto Expo ranks as Australia’s third-best car show. The popular event has had over 2,500 Google searches each year and racked up 18,900 TikTok views and 967 tagged Instagram posts.

Adelaide Auto Expo features a range of Aussie classic motors and muscle cars on show. There are also several car clubs that meet during this event, and an awards ceremony for Elite Trophies and Show ‘n’ Shine trophies.

Rank Event Location Average hotel cost (AUD) TikTok hashtag views Instagram tagged posts Annual Google searches Ticket cost Motor event score /10
1
Gold Coast Car Show
Mudgeeraba
$172
1695
759
12320
$19
7.00
2
National 4x4 Outdoors Show
Melbourne
$184
30900
346
1650
$19
6.50
3
Adelaide Auto Expo
Adelaide
$232
18900
967
2650
$24
5.00
4
4WD and Adventure Show Adelaide
Adelaide
$229
3050
5
1000
$19
4.00
4
Hot Rod & Custom Auto Expo
Sydney
$369
138600
2653
320
$30
4.00
 

The best Canadian car events

A table showing the best motor shows in Canada

Edmonton Motor Show, Edmonton - 7.14

  • TikTok hashtag views - 2,295
  • Instagram tagged posts - 4,252
  • Annual Google searches - 2,100
  • Average hotel cost - C$224 (£138)
  • Ticket cost - C$15 (£9)

The Edmonton Motor Show is Canada’s most-loved motor show. Popular on social media, this show has thousands of tagged posts on Instagram and TikTok and has also raked in thousands of annual Google searches.

The Edmonton Motor Show shows off the latest from iconic manufacturers as well as classics, exotics, and customs. It’s also the largest show in Western Canada, housing upwards of 750 vehicles. Attendees can enjoy exciting interactive elements, including test drive zones, simulators, and collector car auctions.

Vancouver International Auto Show, Vancouver - 6.86

  • TikTok hashtag views - 6,800,000
  • Instagram tagged posts - 7,655
  • Annual Google searches - 2,240
  • Average hotel cost - C$227 (£139)
  • Ticket cost - C$17 (£10)

Vancouver International Auto Show is Canada’s second-favourite auto show, raking in 6.8 million views on TikTok. While a popular show on social media, Vancouver International Auto Show ranks second due to its expensive hotel stays of C$227 (£139).

While Edmonton’s costs are only slightly cheaper, you can expect a trip to Vancouver to be expensive. The city is rated as one of the most expensive locations in Canada.

At Vancouver International Auto Show you can learn everything you need to know about the newest vehicles. Many exhibitors will also let you test drive their cars. Hosted at the world-class Vancouver Convention Centre, this is not one to miss.

Burlington Car Show, Burlington - 5.14

  • TikTok hashtag views - 0
  • Instagram tagged posts - 231
  • Annual Google searches - 3,940
  • Average hotel cost - C$324 (£199)
  • Ticket cost - $0 (£0)

Burlington Car Show ranks as Canada’s third-best car show having had 3,940 annual searches on Google. The event itself is free to enter, but watch out for expensive hotels in the area during this event.

This iconic car show includes classic models, cruisers, 60’s and 70’s road demons, European 2-seater, exotics and modern American muscle cars. There’s music all afternoon and local shops offering sidewalk sales.

Rank Event Location Average hotel cost (CAD) TikTok hashtag views Instagram tagged posts Annual Google searches Ticket cost Motor event score /10
1
Edmonton Motor Show
Edmonton
$224
2295
4252
2100
$15
7.14
2
Vancouver International Auto Show
Vancouver
$227
6800000
7655
2240
$17
6.86
3
Burlington Car Show
Burlington
$324
0
231
3940
$0
5.14
4
World of Wheels Calgary
Calgary
$212
0
267
2560
$20
4.57
5
Canadian International Autoshow
Toronto
$327
0
9465
3470
$25
4.00

Louise Thomas, car insurance expert at Confused.com, comments:

"Auto events offer great opportunities to source any car-related information you’re looking for. Car brands use motoring events to promote their latest products, collect consumer feedback, and test out the latest vehicle concepts.

"Consumers can also show off their own cars and accessories. Attending auto events in your own vehicle can be a great experience for any car lover.

“At auto events, you can test drive new cars and gather inspiration for your next purchase. Testing out new cars is super easy with temporary car insurance, and you can do this at the event or at a dealership once you know which car you’re looking to buy.

"If you attend a car show in your own car - at home or abroad - it’s also important to make sure you have the right level of cover.”

Methodology