Skip navigation

Confused.com TV adverts

The first Confused.com television advert was developed in 2006. Since then Confused.com's advertising team has worked on a number of projects to keep the Confused.com brand at the front of your minds.

2013 - BRIAN the robot
He's the fastest insurance comparison robot in the world!

BRIAN the robot waving

Meet BRIAN the robot. He's on a mission to save the British public as many pounds as possible.

After being built by the experts at Confused.com HQ, BRIAN’s now out in the real world. He's an expert at all things insurance, but the rest of the world is still to be discovered by our inquisitive - sometimes awkward - little robot.

Watch BRIAN's TV adverts below or find out more about BRIAN.

View more from BRIAN here.




2010 - Cara

Cara first aired on 7 November 2010, during an XFactor ad break where she was joined by a backing choir of animated Confused.com customers. She's been the face of Confused.com since then and lately has been joined by her friends Alan and Bertha. Cara is now enjoying a well-earned retirement.

2010 - Regret

In this campaign, consumers were confronted with luxury items they could have afforded if they had bought insurance at Confused.com. A couple watch a pair of jeans parade before their bed, a railway station announcer is distracted by a guitar playing by itself, and a woman who wanted tennis lessons is chased by a ball. Watch the jeans advert here.


2009 - Confucious

Confused.com introduced a character named after the Chinese philosopher Confucius, to act as a brand mascot. Confucius guided customers as they searched for cheaper insurance on the Confused.com website and offered philosophical insights into saving money with Confused.com. Watch a Confucius ad here.


2008 - Testimonials

The testimonial-style adverts features real customers who agreed to give their opinions on our service. The testimonial series showcases customers’ experiences of the revamped Confused.com website, and highlights new features of the site such as the brands available and the savings on offer. Watch a testimonial ad here.


2007 - Cardboard cutouts

Confused.com’s first series of adverts launched with actors explaining how Confused.com can save you money. Which - of course - featured those infamous cardboard cutouts.


2006 - Our first TV campaign

Watch our very first foray into television ads.


Latest news & views

Visit our news and views section

Visit our news & views section, crammed full of useful and interesting articles that could save you time and money



Contact our media team

Got a press query or want more info? Contact our media team.

laptop with contact our media team on screen



Infographics

Take a look at our infographics for interesting facts on everything from road rage to Wayne Rooney.

Infographics

Blogs

Our blogs get people talking. Read all the latest from our contributors in the new blog section.

Blogs

Our campaigns

Here you can find all of Confused.com's campaigns, from our pothole petition to keeping our motorway lights switched on.

Our campaigns Loudspeaker

Videos

Check out our videos. We've got guides, entertainment, and - of course - hints on how to get cheaper car insurance.

videos

Gas and electricity best buy table

Check our best buy table to find the cheapest gas and electricity suppliers.

Energy best buy table

Compare cheap car insurance quotes

Get a car insurance quote