Liverpool Victoria

LV= car insurance

Customer Services

0800 032 2799


0800 032 2577

Calls to 0800 numbers are free from a UK landline or mobile

County Gates

Why choose LV= car insurance?

  • Defaqto 5 Star rated comprehensive car insurance
  • 5-year guarantee on car repairs - peace of mind for longer
  • 24-hour claims helpline & UK call centre

LV= car insurance: facts

  • Number 1 Insurer for Customer Satisfaction*
  • The UK's Most Recommended Insurer**
  • Established over 170 years ago

Also known as Liverpool Victoria, LV= are the UK's largest friendly society and a leading financial mutual, with more than five million members and customers. LV= insure one in every 10 cars in the UK and more than half a million homes.

Benefits that come as standard with comprehensive cover include:

  • 24-hour emergency claims helpline
  • Accidental damage to your car
  • New locks and keys if your keys are lost or stolen
  • Unlimited cover for factory fitted phone, audio and sat nav equipment
  • A new-for-old car replacement if yours is less than 12 months old
  • £10,000 personal accident cover - if you or your partner are injured
  • Replacement child car seats
  • £200 cover for personal belongings in your car

Plus a choice of optional extras to give you more cover including breakdown cover from our own breakdown provider, LV= Britannia Rescue.

*January 2015 UKCSI Survey. For more information on the UK Customer Satisfaction Index visit 

**Research from YouGov BrandIndex using ‘Recommend’ measure conducted online between March 2014 and February 2015, sample size 36,159. More information go to

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